Featured Real Estate Columnist – Rob Kochanski
FSBO vs. “REAL ESTATE AGENT”
The Battle Cards Are Set – Who Will Win?
David vs. Goliath.
That, sometimes, is what comes to mind when people hear that a “real estate agent” has approached a FSBO (For Sale By Owner). The perception that it’s a battle against wills. From the start, it’s known that the agent is there, at the homeowner’s house, to sell the homeowner, while the homeowner must hold his ground, to prove a real estate agent isn’t need… Then, occasionally, it’s no battle at all.
Rather, more of a one-sided slaughter.
Let me tell you a story, then I’ll make my point.Continue Reading …